ATHLETA POWER OF SHE COLLECTIVE IN PARIS FOR THE 2024 OLYMPIC GAMES

In collaboration with Athleta, we had the incredible opportunity to capture the essence of their 'Power of She' Collective during the Paris Olympics 2024. Our team conducted individual photo shoots for three inspiring Collective members, showcasing their strength, resilience, and passion. Additionally, we documented Athleta's vibrant activations throughout the Olympics, delivering two dynamic short-form videos that highlighted the energy and impact of their presence at this global event.

This project not only celebrated the power of women in sports but also aligned with Athleta's mission to empower women everywhere.